Planning

Formal Proposal

Formal Proposal

• The topic of this documentary is male grooming.
• The style is mixed. It will be aired on BBC3 at 8.30pm as it fits with BBC3’s young target audience. The topic of this documentary would more likely appeal to males between the ages of 16 and 25.
• We conducted a questionnaire as our primary research to find out more about our target audience.
•  For secondary research, we searched cosmetics websites (such as Boots.com and Clarins.com) and websites exclusively for male grooming products (such as Mankind.com)
• We also looked on the Men’s Health magazine website and a YouTube clip hosted by beauty expert Ahmed Zambarakji to find male grooming tips.
• Another part of our secondary research was collecting images of male celebrities that both do no grooming and a lot of grooming. In terms of narrative structure, we are going to open the documentary with vox pops and several interviews with varied people (Someone who does no grooming, someone who does grooming, a male hairdresser, and grandparents.)
• The documentary will show both different side of the spectrum, a history of male grooming and what social groups do it.
• The resources we require are a video camera, a tripod, a still digital camera and Adobe Premier Pro editing programme.

Running Order

Titles	20 secs
Montage of male grooming products	10 secs
Interview with nan	10secs
Two interviews with different men (opposite opinions’ on male grooming) cross cut between two interviews as the men answer the same questions	1.30 min
Timeline of male grooming	10 secs
Cross cut from both the interview with ‘Fragrance shop’ and ‘The body shop’ cutaways of the products.	1 min
Start with the poster Interview with member of staff about movember cutaways of various moustaches cross cut with a boy in sixth about it also	2 min
Interview with a professional male model	2 mins
Achieve footage of him walking down a cat walk	30 secs
Interview shop worker-house of Frazer men’s section	1.30 secs
Shot of the men’s department tills (men buying things)	15 secs
Montage of different men’s products that they sell	10 secs
Shot of a punk band	10 secs
An interview with the punk band about what male grooming they do	2 mins
Achieve footage of a rock film	20 secs
Montage of males dressing as women	10 secs
Interview with a cross dresser about how long it takes to get ready and why he enjoys doing it	2.30 secs
Cutaways of statistics about male grooming products with a voiceover	25 secs
Interview with a dad with their son who does male grooming: get both sides of the argument with cutaways of the young boy getting ready and old pictures/footage of the dad	3 mins
Achieve footage from a lynx advert about aftershave voiceover of how popular aftershave has become	30 secs
Vox pops: What’s your favourite male product?	1 min
Interview with a personal trainer about the type of men they train and what they do? Cutaways of them taking a class	2 mins
Conflicting argument of a male who doesn’t do male grooming ( tattoo man)	1 mins
Achieve footage of a shockwaves advert	10 secs
Interview with someone who someone who manages shock waves talking about figures and facts	1.40 secs
Panning shot of all different males with different hairstyles	20 secs
Interview with a beautician/health advisor about their job and the problems they encounter due to male grooming products	2 mins
Montage of images of damaged faces/body parts due to male grooming products	20 secs
Interview with 3 females 1 famous and 2 normal about their thoughts on male grooming	1.10 secs
Panning shot of male putting makeup on	10 secs
Interview with a ...... saying ‘each to their own’	1 min
Closing credits of still images of different types of males (montage)	40 secs